Objective Analysis of the Darth Vader, VolksWagen Commercial

This commercial for Volkswagen depicts the average middle-class family, as do so many ads in the media.  The child in this video seems to be a typical young boy, or is he.  The gender is never actually reveled; the child is only shown in one bedroom that is all pink.  The first assumption is that it is his sister’s room, but in fact it may be her room. There is much room to speculate over this as the characteristic actions of children can be indistinct.  The mother and father in the commercial may actually portray the typical parents we would like to see in a middle-class family.  The mother is in the kitchen, just as dad arrives home from work.  This is a scene from an older era in most cases.  However, the action of the parents, playing a joke on their child, seems to be represented in a more modern fashion.  The Star Wars theme is legendary; Darth Vader may be a character that lives on forever.  The original trilogy may be 30 years old, but with the release of the first three chapters a whole new era of Star Wars fans were born.  Overall, the representation of interactions amongst a 21^st century family was captured very well.